Etalon is an early-stage startup based in Menlo Park that has built a genetic diagnostic platform that provides comprehensive panels of commercially available genetic diagnostics, in addition to many new genetic markers and diagnostics for horses, making Etalon unique in the market and highly desirable in the equine community.

While the genetic testing panels are, alone, very cutting edge, Etalon is also focused on using horse and owner data, disciplines and show information to bridge equine communities, and scientifically match breeders to build or find their ideal horse, stallion, mare, foal, etc..